Win One Year of Evernote Premium

evernote-ambassador-photo-green-lg

I have been using Evernote since the early days of my PhD (see how I get Kindle notes into Evernote for my teaching), so I was thrilled when they invited me to be their Higher Education Ambassador. Starting today I will get to do lots of cool stuff with them–a bit of traveling, a bit of writing, a bit of speaking.  Awesome!

So, to mark the occasion, I have some great Evernote stuff to give away.  Here’s how you can get it:

To enter, respond to the following question in the comments at the bottom of this post: ‘How do you organize your teaching, research, and writing?  Paper, digital, post-its? File folders, shoe boxes, digital tablets?’  Everyone has their own system–what is yours?

This isn’t just for academics, but for anyone who writes, thinks, doodles, ponders, pilfers, or philosophizes.  And there are some great prizes to be won…

Entries close at 11:59pm GMT on 12 December 2012 and winners will be chosen randomly from all entries on 13 December 2012.  Make sure that you include your e-mail address when you comment so I can contact you.

#IsItOK? What I’ve Learned from the Paralympics

Hannah Cockroft wins T34 100m
Hannah Cockroft wins T34 100m (Photo credit: ian_fromblighty)

I have never been a big fan of televised sport, so I was not terribly disappointed that I contended with a number of pressing publishing deadlines and a heavy teaching assignment during the Olympics.  I did watch the opening ceremony with delight and did happen to see the cycling event as it sped through Kingston upon Thames, but in all honesty, my knowledge of the games was largely confined to what I learned from friends’ texts about favourite Olympians.

But that was until last night, when I found myself gripped by the Paralympic men’s wheelchair basketball.  It was absolutely astonishing to watch, and certainly more exciting than the games of basketball I have seen in the past.  I stayed for repeats of Hannah Cockroft’s 100m victory (that was surely the clearest win in sporting history, right?) and the downright incredible five-a-side blind football game.  Claire Balding’s majestic coverage of the events added to the enjoyment, and I will certainly be following the coming days with an unexpected new interest.

Yet the most exciting part of my night’s viewing was what came next, Channel 4’s The Last Leg.  Fronted by comedian Adam Hills,  it’s a typically irreverent roasting and roundup of all things Paralympic, which has no problem discussing disability honestly and humorously.  I appreciated it for demonstrating how to speak about disability without being patronizing, and, indeed, how to laugh about disability in sensitive and appropriate ways, just as we would about anything else. Continue reading “#IsItOK? What I’ve Learned from the Paralympics”

7 Things This Academic Learned from the World of Brand and Design

Design library, reorganized by topic
Design library (Photo credit: juhansonin)

I spent a postgraduate gap year working for the brand and design agency Ingenious Rapport, first in business development and then shortly after as Creative Account Manager.  In addition to working with some extraordinary colleagues (indeed, some leaders in the field), I had the opportunity to work on thrilling accounts, including a major UK bank, government agency, and several popular restaurants.  The experience was as eye-opening as it was edifying.   From thinking about how to use super high-speed personalized printing to promote books and cars, to tracking down someone who could make me a giant illuminated sign in 48 hours, my days were filled with extraordinary (and often extraordinarily fun) commissions.  I also learned a bit about print and digital design, social media, and the business world in general through the process, all of which has contributed to my approach to teaching, research, and academic practice.

  1. Design does matter. It was fascinating to see the design process take place.  A key part of my job was to meet with clients and figure out what it was they needed and how they wanted their brand to be communicated through print and/or digital media.  I then translated that into a brief for the designers, who would take it from there.  Serving as the intermediary between the designers and the client, I was often right at the centre of debates between design and practicality, between function and form, and I took one important thing away from this:  people choose to spend their time with the objects that intrigue them most.  This doesn’t just apply to advertising and websites, but to everything around us.  And, because of this, I have maintained my interest in design and typography into my academic life.  Is it something to become obsessive about?  Perhaps not.  But using BlairMdITC rather than Times New Roman for a syllabus is a simple detail that can make a difference to how your ideas are viewed, understood, and remembered. Continue reading “7 Things This Academic Learned from the World of Brand and Design”

Folksonomy

Katalog biblioteczny w Łodzi
(Photo credit: Wikipedia)

www.duolingo.com

English: The Rosetta Stone in the British Muse...
The Rosetta Stone in the British Museum. (Photo credit: Wikipedia)

The language learning site Duolingo has recently left beta for a full release, and it is nothing short of thrilling.  It is a free site which, in its own words, helps users ‘learn a language and simultaneously translate the Web.’  Not only is the interface sharp, engaging, and extraordinarily intuitive, it personalizes language learning in a way that should keep language teachers salivating.  With each successive unit, you are given new translating tasks (most of which are from Wikipedia, though it appears this will become more diverse as the site grows) which build upon and help to assess what you have learned.

Whoever saw language learning as the start of crowd sources translations was definitely on to something.  When you translate authentic material from the web with Duolingo, it is assessed against all other submissions, ultimately identifying the most accurate or most correct.

Through this, it takes into account the fact that any language, at its most essential root, actually is an exercise in crowd sourcing.

The programming behind all of this magic must be pretty astonishing, but the entire learning process looks seamless and perfectly tailored to each learner (not to mention, entirely free and a new significant competitor to Rosetta Stone). French, German, and Spanish are already live.  I am looking forward to Swedish and an iPad version.